Find partners for HR software
Who can resell your HR software?
The 5 partner types that already sell to HR buyers in the US, why they fit, and how to pitch each one.
| Partner type | Why they fit | Typical deal | Pitch angle |
|---|---|---|---|
| HR consultants | Advise on tooling choices, trusted by the CHRO | Referral commission | Save their clients time on onboarding |
| Payroll bureaus | Monthly touchpoint with every SMB client | Resell or referral | A new recurring line on their invoice |
| PEOs | Bundle HR tools for thousands of employees | Wholesale pricing | Add value to their bundle without building |
| HRIS implementers | Set up the stack your product plugs into | Services + referral | More implementation hours per client |
| Recruitment agencies | See every new hire first | Referral commission | Better onboarding means fewer failed hires |
Draft content, to validate per category before publishing.