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What is the difference between an affiliate, a referral partner and a reseller?

Short answerAn affiliate shares a link and earns a commission, a referral partner introduces warm leads you close, and a reseller buys your product and sells it under its own contract.

In detail

Affiliates bring volume with little involvement. Referral partners (consultants, agencies) bring fewer but warmer deals. Resellers own the billing and the customer relationship, and earn a margin on the price.

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