Short answerStart with your ideal partner profile, not with a tool: define who already serves your customers, what they earn, and what you give them to sell with. Then recruit 20 to 30 well-fitted partners before opening the program wider.
In detail
The usual order: 1) ideal partner profile, 2) commission or margin, 3) a one-pager and a pitch per partner type, 4) tracking and payouts (PartnerStack, Rewardful), 5) a monthly activation rhythm.
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